Make the most of your creative partnerships.
BUILD BETTER
Proven tactics to maximize results from every agency engagement.
Marketing, advertising, and brand budgets are under immense pressure and scrutiny, especially to make the most of every coin spent with agencies. Despite good intentions, creative partnerships often derail—resulting in mediocre work, missed deadlines, and budget overruns. Drawing from our industry experience, we teach specific, actionable methods that transform how in-house teams engage with creative partners. You'll walk away with purposeful actions to immediately implement that lead to stronger creative work, more efficient processes, and business outcomes that justify the investment.
WHAT YOU’LL LEARN
How to set up an engagement for the best outcomes
What to do to get high quality work that meets your goals
How to think and act big picture & long term
What issues are avoidable and how to troubleshoot along the way
BENEFITS
Establish trusting partnerships without retainers
Ensure alignment and organizational buy-in
Understand which decisions will erode quality
THREE-PART WORKSHOP
Strong Foundations
How to set up an engagement for the best outcomes.
Writing a good brief
Vetting possible partners, from proposals to RFPs
Building a strong relationship
Establishing clear roles
The Best Work
What to do to get high-quality work that meets your goals.
Providing a strong foundation
Minimizing stakeholder surprises
Giving generative feedback
Focusing on results, not control
Smart and Strategic
How to think and act big picture & long term to ensure ongoing success.
Mitigating risks
Getting the benefits of ongoing partnership
Collaborating for the best casting
Troubleshooting common problems
CONTACT US
Ready to transform your business?
Let's talk about your specific challenges and how we can help you overcome them.