We partner with each client to create solutions that are actionable and impactful.
BUSINESS DEVELOPMENT
“The market is tight right now, with fewer projects and lower budgets.”
Creative service freelancers, studios, and agencies have had challenges landing new business in recent years as the market has changed. This is only intensifying as economic and technological forces are making budgets more unpredictable and restrictive.
The same approaches and ways of thinking are no longer achieving the same, once lucrative results. We identify untapped opportunities and illuminate new tactics to approach a challenging and changing market differently.
CHANGE MANAGEMENT
“We’re worried about employee sentiment after necessary changes.”
Whether attending to feelings after layoffs or anticipating resistance to organizational change, company executives need to spend meaningful time strategizing and planning how to carry people through change and settle after upheaval.
We help organizational changes go more smoothly, outlining thoughtful change management practices and strategic communications that lead to successful announcements and rollouts, as well as regenerative approaches in the long tail after change—actions that contribute to a thriving company culture.
SERVICE OFFERINGS
“How can we stand out in the market amongst a strong field of peers?”
There are a lot of capable and talented companies in creative and digital services, a reality that can make it hard to stand out to clients. In order to communicate their team’s unique capabilities, company leaders need to better understand what they distinctly and expertly do that nobody else does.
We clearly identify a potent differentiator for businesses to use and leverage in strategic go-to-market efforts.
CAREER MANAGEMENT
“Our people don’t know what’s expected of them or how to grow with us.”
Any organization with employees needs to clearly communicate role expectations and responsibilities, as well as equitably measure growth and offer opportunities. However, most companies don’t have the necessary frameworks and tools in place, whether planning for anticipated scaling or responding to needs after fast growth.
We teach practices and share frameworks that enable industry-leading career management, fostering a vibrant company community, retaining top talent, and making the work better.